Baby Care

Everything for a baby outside the bottle — bath and wash, skin care, nappy cream, wipes, SPF 50+ sun care and the Sanostol vitamin range. European brands: HiPP Babysanft, Bübchen, Sebamed, PAEDIPROTECT and Sanostol.

European baby cosmetics are regulated differently from American ones: the EU bans over 1,300 substances from cosmetics outright, so what is on this shelf is formulated on the assumption that a baby's skin barrier is still forming. In practice that means fragrance-free or lightly fragranced, no parabens, and pH balanced for skin rather than for lather. HiPP's Babysanft line is the deepest here and the most economical — the refill pouches cost less per millilitre than the bottles.

Narrow it down with bath and skin care for washes, lotions, creams and sun protection, or vitamins and supplements for the full Sanostol range — multivitamin syrups, sugar-free versions, iron-fortified formulas, gummies and lozenges. For teas, formula containers and feeding extras, see baby essentials.